Streaming local content just got better with the relaunch of Africa’s most loved streaming service Showmax in Kenya.
Photo: Short Wave, Sanaa Post
The pulsating evening which brought together Multichoice Executives, Kenyan film, TV and music stars and members of the Fourth Estate was a wonderful curation of film meeting fashion through style, industry networking, and music.
Speaking to Sanaa Post by the event’s sidelines, Emma Gichonge, Head of EA Operations – Multichoice said,
“The launch of Showmax marks a journey where we are looking to grow significantly in the market. Our ambition and objective is to be the number one streamer on the continent and that includes Kenya.”Emma Gichonge, Head of EA Operations
She also mentioned how the consumer’s desire to watch their own content has enabled the business to further invest in local content with the launch of five new shows; Nilichoma, Jiji, Real Housewives of Nairobi S2, Big Girl Small World and Untying Kantai. Listen in to the full interview here: bit.ly/EmmaGichongeInterview
